EXPERT INSIGHTS: The Patent You Dread Your Competitors Will File

the IP mistakes I will never make again

Profile Photo

Ola Wassvik

Serial entrepreneur, CCO & Co-founder of Lightbringer

 

If you're a founder, you've probably heard the phrase "learn from failure." But when it comes to IP, some failures are too expensive to learn the hard way. I know, because I’ve made most of them. And sharing your mistakes is one of the most powerful ways of teaching others.

I’ve built deep tech companies, filed over 40 patents personally, and helped manage more than 300 patent families. I’ve also screwed up more IP strategy than I care to admit. And in a world where one bad decision can hand your entire moat to a competitor, those lessons stick.

So let’s get into the IP mistakes I’ll never make again!

Ola Wassvik, Co-founder and CCO at Lightbringer

 

Thinking One Great Patent Was Enough

When we filed our first patent at FlatFrog, we spent months polishing it. Clear claims. Clean drawings. Everything just the way I wanted it.

And then we got scooped. Someone else filed for the same invention just a few weeks earlier. They got the patent. We got nothing. That was an expensive lesson.

First to file wins. Not the first to invent. That’s how it works.

Speed beats perfection. File fast, file broad, focus comes later. You have 12 months to add and adjust. Don’t wait for that ‘perfect’ draft. It might cost you everything.

Focusing All Our IP in One Corner

Early on, we thought we knew what was important. We filed a couple of strong patents covering a specific technical aspect of our touch-sensing technology. It felt strategic. Laser-focused.

Then a key piece of technology leaked. To this day I’m still not entirely sure how, but I have my suspicions.

A competitor suddenly had our know-how. They started recreating our system from scratch. And because we had focused all our IP in one narrow corner, there was nothing we could do.

Trade secrets walked out the door. Our patents didn’t cover the full system. We had no defence.

You need broader coverage. File on systems, subsystems, and high-level concepts. Think like an attacker. Ask yourself: What is the absolute worst patent my competitors could file? Then file that patent.

We Showed Too Much Under NDA

At one point, we were pitching to a massive global brand. Under NDA, of course. We walked them through the tech, explained the approach, shared diagrams. Everything. We thought the NDA protected us.

A few months later, they started filing patents on our ideas.

And sure, we could have sued. But good luck going toe-to-toe in court with a multi-billion-euro company as a cash-strapped startup.

NDAs don’t protect you like patents do. File before you disclose. Every time. Even under NDA. Especially under NDA.

We Had No Proper Budget for Patents

We were proud of our early patent portfolio. Dozens of applications filed. It looked impressive. We thought it meant we were serious about IP.

What we didn’t realize was how expensive it would be to keep them alive.

Some patents went public but never got granted. Others we abandoned when budgets got tight. And in the process, we gave away some truly valuable ideas to the public domain.

You need a patent budget. Just like product, just like marketing. Don’t start what you can’t finish. One solid patent, filed with a plan and followed through properly, is better than ten scattered filings you abandon three years later when they start hitting the national phase.

We Waited Too Long to File

We had this idea: build first, patent later. Let’s get the product working, then protect it.

By the time we got to “later,” it was too late. Demos were out. Slides were shared. Features were visible. That meant parts of the invention were no longer patentable in certain countries.

Public disclosure kills novelty. File as soon as you’ve solved something real. Not when the product is finished. Not when the slide deck is done. As soon as the idea is solid enough to describe in a sentence, write the claim and file it.

We Didn’t Plan the Second Move

Eventually, we figured out how to file good patents. But we still didn’t think about what came next.

We didn’t plan how to follow up. Where to expand. What to do when competitors made a move. We didn’t file continuations or divisionals. We didn’t protect the evolution of the product.

A patent strategy isn’t just a checklist. It’s a game of chess. You’re filing for today, but you also need to set up tomorrow’s moves. That’s how you hold a market. That’s how you build leverage. I learnt this the hard way and will never make this mistake again.

What I’d Tell My Past Self

If I could go back in time and give myself a few bullet points, it would be this:

  • File fast. File Broad. Focus comes later in the process.

  • Cover multiple levels: concept, system, component.

  • File before you show. NDAs are not a shield.

  • Budget for at least five years of IP costs. Seriously.

  • Keep secrets if you can’t protect them.

  • Stay flexible. Your portfolio should evolve with your product and your market.

Bottom Line

Most founders don’t get a second chance with IP. By the time you realize your mistake, the damage is already done. Your ideas are public. Your competitors are ahead. Your legal options are limited.

But if you treat patents as a growth lever, not just legal protection, you can build something that scales, defensible and valuable.

Mistakes happen. But with IP, you don’t have to make the same ones I did.


Profile Photo

OLA WASSVIK

CCO and Co-founder of Lightbringer

 

You may ALSO like these posts

Previous
Previous

EXPERT INSIGHTS: How to Read and Understand Patent Documents

Next
Next

EXPERT INSIGHTS: How to Describe your Invention Well